When starting an ecommerce website, the first thing you have to ask yourself is what platform are you going to use to build it. This isn’t an easy choice, with so many different options out there and so many different solutions purporting to be the best, it’s easy to become overwhelmed.
The problem is, the choice you make will define the future of your website and essentially your business. The wrong decision can lead to wasting huge amounts of time and, potentially, a fair bit of cash.
What factors influence your ecommerce choice?
Before choosing an ecommerce solution, there are many things you will need to think about, such as:
- Any ecommerce solution should allow you to adapt the way your website looks to suit your needs. Choose one that has a variety of different themes that allow you to tweak the website to look the way you want it to.
- Ecommerce solutions come in two flavors: free and paid. Weigh up the costs and see if the free options provide the features you need before laying out any cash.
- Choose a platform that lets you do all the basic eCommerce functions, like take payments, adjust prices, and manage stock.
- If you’re a novice at creating websites, you may want a solution that is easy to use and user-friendly.
- Any ecommerce service needs to be secure. Choose an option that not only guarantees security but has a good track record.
So, which ecommerce solution should I choose?
One of the most popular ecommerce solutions is WordPress and it’s easy to see why. With an easy to use interface and powerful adaptability options, it’s no wonder that over 30% of all websites globally run on WordPress. In our opinion, WordPress is the best eCommerce solution currently available.
But why choose WordPress?
Here are a few reasons to choose WordPress eCommerce for your website:
eCommerce websites are free on WordPress
The main reason to use WordPress for any sort of website is that it is free to use. Creating a website is simple and there is no charge for using it. There are options to buy paid themes and plugins, but these are not necessary for most people.
WordPress is easy to use
Creating any type of website can be daunting unless you know what you are doing. WordPress counters this by having an incredible user interface that makes designing a website a breeze. Initially created as a blogging platform, WordPress has grown to encompass all types of websites but has kept the user-friendly and basic approach to web design at its core.
WordPress has lots of helpful help documents and forums to help you
With an entire ecosystem of forums, help guides, tutorials, and codex, WordPress is one of the best supported platforms on the market. Help is available for everything from installation, to setup, to how to use it, and help can come from both users and developers. If you need step by step guides, you’ve got them. If you want help setting up your website, you’ve got it.
If you want to see an example of the sheer number of helpful articles out there, head over to YouTube and search for WordPress. You’ll be amazed at how many videos you will find.
Free themes and plugins
With so many themes available, WordPress will allow you to create the exact look and feel you want for your website. On top of this, WordPress has a vast array of free plugins that allow you to tweak and adapt the feature of your site in any way you want. Yes, there are paid plugins and themes, but more often than not, if you search, you will find a free alternative that works just as well.
If you’re not convinced about using WordPress, there are other great choices out there, and one of them is Ozcart Ecommerce, a hosted online shopping cart that is blazing fast. No need to spend hundreds a year on additional plugins as it includes a multitude of premium features for one low monthly price.